Important! June 12th, 2024 Webinar Attendees, please click here to complete our Survey or Verification Request Form.

Click Here

Four Ways to Bring New Business in the Door

Last update

at

by:

by:

Share

Print Friendly, PDF & Email
Call them by name 3 times each visit.

One way to grow your practice is by treating your clients as guests, not customers.

That includes calling them by name – at least three times during every encounter, experts suggest – and learning details about their family, job and expectations.

Another tip: strive to create a positive experience for your clients at every step in the process – from initial interview to case closing.

Those are some of the pointers from the U.S. Chamber of Commerce article, “Secrets for Bringing Customers In.” See below for more tips.

Are you taking advantage of the valuable resources available through the Alta Pro Risk Purchasing Group (RPG)? If not, register here and start enjoying the benefits. When your law practice has professional liability coverage through Alta Pro Insurance, you’re automatically enrolled in the RPG. Among the benefits: free, cutting-edge CLE webinars featuring top experts tackling timely topics; the Pro Practice Playbook; the Pro Practice Blog; Reminger’s ProLink risk management assistance; Reminger’s Claim Repair Hotline; discounts on CLIO practice management software; and access to the Risk Pro, who can help keep your firm safe and successful. Stay ahead of the curve with Alta Pro Risk Purchasing Group.

Secrets for Bringing in New Business

Here are four things business franchise owners are doing to attract new customers, courtesy of the US Chamber of Commerce article. Some of these tips might work in your practice.

  • Hire employees who care. The goal: to create a team culture that is committed to providing a great experience for clients. How to get there: Seek employees with strong people skills; model courteous, caring, competent behavior. (Source: Vanessa Yakobson, CEO, The Blow Dry Bar)
  • Meet your clients where they are. The goal: to meet their specific needs. How to get there: remember that there’s no substitute for physical presence and human connection. (Source: Devan Kline, CEO, Burn Boot Camp)
  • Burnish your credentials as an expert. The goal: to become a go-to legal source. How to get there: always be learning; develop a niche area of expertise. (Source: Heather Anderson, vice president of operations at The Little Gym)
  • Create a safe environment. The goal: to reassure jittery clients that your office is safe, healthy and secure. How to get there: let clients and prospects know the post-pandemic steps you’ve taken. (Source: CG Funk, Massage Heights)

Few areas of the law are changing more rapidly than Cannabis Law. Legal and ethical issues regarding marijuana (medical and adult-use), hemp and CBD touch on practically every area of the law: from litigation and contracts, to licensing and zoning, to business formation and insurance. Having a working knowledge of the basics is essential. Plan now to attend the free, one-hour, live CLE webinar “Cannabis Law Chapter One: Covering the Basics from Ethics to Insurance” on March 30, 2022 at 12 noon CST. This webinar features two of the most experienced, knowledgeable and impactful lawyers in the U.S. on cannabis law: Lisa L. Pittman, chair of the American Bar Association Cannabis Law & Policy Committee, whose pioneering efforts led the ABA to formally embrace this emerging practice area; and Khurshid Khoja, chair of the National Cannabis Industry Association, the country’s oldest and largest cannabis trade organization. The course will highlight key substantive topics, address ethical concerns, offer best practices for risk management, and identify ethical concerns. It will also give you online links and key resources for your continuing education. This free, one-hour webinar is the latest in Alta Pro’s ongoing series of cutting-edge CLE programs. Register here.

Share

Print Friendly, PDF & Email

Related Posts on Altaprorpg.com!

Alta Pro Logo Icon

About the Editorial Staff

In an age of consolidation where increasingly impersonal transactions have made customer service an oxymoron, we bring together independent agents, insurance companies, and other industry specific service providers to develop and deliver insurance products and risk management solutions that benefit our insurance customers.

Join Our Newsletter

Occasional newsletters and CLE invites

Find Us on Social

Upcoming CLE Webinar: Essential Business Skills for Busy Lawyers Part 2 – Build Your Legal Practice Like a Pro

August 28, 2024 1:00 pm EST
CLE Credit: 1.0 Regular

Colleen L. Byers

Colleen Byers Mediation, LLC

Archives

Latest Videos

1 Hour

Essential Business Skills for Busy Lawyers Part 1 – Communicate Like A Pro

1 Hour

Creating an Attorney Compensation Plan That Will Build Firm Culture and Attract Top Talent

1 Hour

Cybersecurity for Attorneys: Employing Competent and Reasonable Safeguards

Need Help?

Visit our Frequently Asked Questions page. 

Or email us directly at info@altaprorpg.com

Or submit your issue in the comment form below and we will respond as soon as possible.